Digital Business

Is Your AI Project About Customer Experience or About Business Decisions?

Many organizations are investing in artificial intelligence (AI) initiatives these days. However, many are also lumping all of the uses of AI into the same program. This is a terrible idea because AI technologies are being used for two very different business outcomes. AI success relies on a clear focus on business outcomes rather than […]

Algorithms and Regulations: Tips for Success

Cathy O’Neill wrote an interesting piece on regulating automated decision making recently. I am not going to argue about whether use of algorithms should or should not be regulated because I think it is inevitable that they will be. The question is how companies should respond to these regulatory efforts as they are rolled out […]

Using Technology to Reduce Operating Costs in Insurance

In February, we published a blog post on “Using Technology to Add Value in Insurance”. That post, referenced Matt Josefowticz’s article – Technology May be the Answer for Insurers, but What Was the Question?, in which he states that there are only three levers of value in insurance: 1. Sell More, 2. Manage Risk Better, and 3. Cost Less […]

Using Technology to Grow Relationship Value in Insurance

In February, we published a blog post on “Using Technology to Add Value in Insurance.” In that post, I referenced Matt Josefowticz’s recent article – Technology May be the Answer for Insurers, but What Was the Question?, in which he argues that there are only three levers of value in insurance: 1. Sell More 2. Manage Risk Better (aka […]

Personalizing Insurance Marketing with Decision Management

A key way for insurers to respond to disruption in the insurance market is to more effectively personalize their marketing. Targeting prospects and especially customers with unique, personalized messages is a way for traditional carriers to be “disruptive”. Indeed there are those who see personalization—reaching customers with targeted messaging, offers, and pricing at just the […]

Aragon Research introduces a Decision Management Framework

Jim Sinur of Aragon Research just published The Decision Management Framework Delivers Better Decisions (subscription required): This research note defines the Decision Management Framework (DMF) so that business and IT leaders will be more equipped to make beneficial decisions for their organizations. The DMF can be applied to a wide range of business scenarios. It […]

What is a Claims Handling Pilot? Express Webinar

Learn how to deliver data-driven claims handling decisions to maximize straight-through processing and minimize risk. Free 30′ Express Webinar This webinar has taken place – slides and recording are available on SlideShare. A claims handling pilot delivers data-driven claims risk, fraud and wastage decisions directly into your claims process. Using real-world examples, learn how you […]

How to Succeed with AI – New Leading Practice Brief

To succeed with AI, focus on decisions, not a separate initiative. As companies invest in AI technologies, it is clear a technology-led approach does not work. To get business value from AI, companies should focus AI efforts on improving business decisions. A recent survey of executives adopting Artificial Intelligence (AI) provides critical context for companies […]

What is a Next Best Action Pilot?

Learn how to deliver data-driven marketing decisions directly into the customer journey. The webinar has taken place. View the presentation and recording here. A next best action pilot delivers data-driven marketing decisions directly into the customer journey. Using real-world examples, learn how you can maximize Customer Lifetime Value while providing a decision-centric, continuous improvement business […]

DMN had a great year and looking forward to 2018

Happy New Year! 2017 saw strong growth in decision management and decision modeling with DMN, especially in claims, underwriting, marketing and origination. Customers increasingly are choosing Decision Management to integrate advanced analytics, business rules and AI into their operational systems, and deliver consistent decisions across multiple applications and channels. There were also notable changes in how customers […]