best practice

A Practitioner Speaks: Top challenges for analytic professionals

One of the questions I asked Andrea Scarso co-founder and COO of MoneyFarm when I interviewed him was “In your experience what are some of the top challenges for analytic professionals in terms of maximizing the business impact of what they do?” In this post I’ll take a couple of his comments and expand on them […]

The role of decision modeling in a data-driven culture

I recently checked out The Evolution of Decision Making – How leading organizations are adopting a data-driven culture, a new white paper from the Harvard Business Review sponsored by SAS: People have long preached the benefits of relying on data and insights from business intelligence (BI) and analytics to help make better and timelier decisions. A reliance […]

@TDWI Executive Summit: Ten Best Practices in Operational Analytics

I am speaking with Dean Abbott at the TDWI Executive Summit  in San Diego, August 20th at 4:15pm on Ten Best Practices in Operational Analytics One of the most powerful ways to apply advanced analytics is by putting it to work in operational systems. Using analytics to improve the way every transaction, every customer, and every website visitor […]

Silverlink – an update

Several years ago I did some work with Silverlink – speaking at a series of roadshows for their product – and I got an update recently. Silverlink focuses on helping healthcare organizations engage their members more effectively with personalized, multi-channel outreach. Silverlink works with health plans and pharmacy benefit managers to get their members to […]