business rules management

A Decision Model and Notation update – it’s submitted!

Well all our hard work has paid off and we submitted a proposed standard to the Object Management Group on Decision Model and Notation. This standard is intended to provide a standard business-friendly notation that can be used for initial decision requirements, for detailed decision models, and even to manage technical implementation of decisions in […]

Live Event: Masterclass on Decision Management in Europe

I am participating with Mark Mastop of Blueriq in an all-day Masterclass on Intelligent processes: the way to more service and less administration, September 11 in  ’s-Hertogenbosch, The Netherlands. Many businesses and government agencies model their business using a process-based approach. Whilst this is a step in the right direction, they still often come up against barriers. […]

White Paper of the Week: Decision-Centric, Intelligent Processes

I recently finished a new white paper Decision-Centric, Intelligent Processes. This was sponsored by Blueriq (formerly Aquima) and is available on their site here. Organizations, both commercial and governmental, are increasingly focused on their business processes. By modeling, implementing and managing business processes these organizations improve control, reduce costs and increase efficiency. Yet for all […]

Some common misconceptions on automating decisions

Regular readers of my blog (as well as those who hear me speak and our Decision Management clients) know that I talk alot about automating decisions. Really, a lot. The evidence that taking control of decisions, specifically operational decisions, and developing Decision Management Systems to automate and manage those decisions drives improved organizational effectiveness is […]

White Paper of the Week: The ROI of SAP NetWeaver Decision Service Management

A new week and a new white paper. This week’s it’s focused on the ROI of SAP’s ABAP Business Rules Management System, SAP NetWeaver Decision Service Management: The business case for SAP NetWeaver Decision Service Management is clear—increased business value, decreased development and maintenance costs, and faster reaction to changing business needs. When business owners […]

Customer Data Platforms in Marketing Decision Management

My old friend David Raab just published a new white paper The Customer Data Platform: A new foundation for customer management (download for free with registration from ReachForce). In this paper David reiterates the power of marketing automation with some great stats on how much better companies that apply marketing automation perform when it comes to […]