Decisions First

Five Reasons to Fire Your Rules Consultant

We do a lot of decision management projects, helping clients adopt the technologies and approaches they need to succeed with digital decisioning and decision automation. One of the key technologies for these types of projects is a Business Rules Management System (BRMS). Sometimes, we get push-back on using business rules because existing business rules projects […]

Live Event: Decisions First: Embedding Analytics in Customer Engagement Processes

Gagan will be speaking at Data Informed´s Marketing Analytics and Customer Engagement on “Decisions First: Embedding Analytics in Customer Engagement Processes” on Monday, June 24, 2013. Here is the description of the talk: Organizations are trying to exploit advanced analytics and abundant big data for competitive advantage, but with limited success. One key reason is that […]