retail

Intensely Targeted Customer Interactions with Decision Management Systems

Here is an excerpt from our Decision Management Systems Platform Technologies Report on Personalization: Personalization may seem like the realm of Marketing but in fact Decision Management Systems have been used to […]

Presentation and Replay: Engagement, Loyalty, Costs & Growth – Driving Retail Success with Predictive Analytics and Decision Management

We had a great response to this week’s webinar “Engagement, Loyalty, Costs & Growth – Driving Retail Success with Predictive Analytics and Decision Management.” The presentation is attached. The replay is […]

Webinar Preview: 3 Questions Driving Long Term Growth in Retail

For most retailers the key to growth is effective marketing and promotions. Making sure that new customers are acquired, existing customers developed and loyal customers retained are central to an […]

New White Paper – Managing the Next Best Activity Decision

We’ve posted our white paper “Managing the Next Best Activity Decision – Treating Customers Right, Every Time” to the White Papers section of our website. No matter what the context or channel, […]